ATTENTION, ENTREPRENEURS...
You ready to get your voice - and story - in front of your ideal customers...
without spending a ton of time (and zero dimes)?
HARD YES
Getting new, qualified leads doesn't have to be hard.
You've tried #allthethings
You've dumped money into ads - maybe they've worked, maybe they haven't - but you're sick of playing the algorithm game... you want to take back control and get more organic growth.
Or perhaps you keep spinning your wheels on social media, doing lives and constantly researching hashtags but never seeing the movement you crave.
Or maybe you're writing blogs every week that only seem to be read by the exact same people.
You know there has got to be a better way to bring the right people onto your list.
Can you imagine a perfect day in your business...
- All of your Discovery Call slots booked out with ideal clients and customers searching YOU out, not the other way around
- Getting in front of a brand-new audience that's freaking stoked to hear from you
- Exciting opportunities in your inbox you never saw coming
- Having a simple, repeatable strategy set up so that you only need to be pitching yourself one time a quarter
If any of this sounds like a dream, I want you to know that it’s 100% possible for you. And I know that, because I’ve been exactly where you are now (no, seriously) and have created a highly-rated workshop-style training to help you achieve this goal.
That’s why I can't wait to introduce you to the Podcast Pitching 101 Workshop!
Think creating your own marketing platform is the only way you'll see success?
LET ME TELL YOU A LITTLE SECRET...
IT'S NOT.
You just need to appear on other people's platforms (and bring crazy value to their audiences).
So no more stressing about being the "ultimate influencer" and creating multiple free Facebook Groups and YouTube Channels, k?
Now for another secret... One of the best and easiest ways to get in front of other people's audiences is by being a guest on podcasts.
With over one million podcasts listed (and more each week), there is virtually unlimited space for you to tell your story and share your tips and strategies.
And the beauty of it is... you don't need your own podcast to do this.
You just need to be a guest on other host's shows.
That's right - podcast guesting is a unique opportunity to get in front of hundreds - or even thousands - of primed customers with minimal work on your end.
And I'm ready to help.
So if you're ready to go from being a "best-kept secret" to the "go-to expert" in your niche, but you need someone who's "been there done that" to guide the way...
I created the Podcast Pitching 101 training for you!
The Podcast Pitching 101 Workshop Training gives time-and cash-strapped entrepreneurs the tools to quickly - and easily - reach their ideal audiences by getting booked on podcasts.
So, what is the Podcast Pitching 101 training anyways?
I am dead-set on helping entrepreneurs just like me get booked on more podcasts, and get out in front of hundreds, thousands - maybe even tens of thousands - of their ideal customers FOR FREE.
So I created a training to help them do just that, on minimal time and investment.
I've been running this training live for over nine months and after all that student feedback, I've narrowed it down to the exact information you need to start sending pitches and booking interviews.
When you sign up for this training, here's what's included…
- Podcast Pitching 101 Workshop. This 90-minute recording of a recent live workshop I did that will dive into the what, why and HOW of researching, developing and sending podcast pitches - including where to find the right shows to send to!
- Fillable Workbook. This isn't a sit-and-stare-at-your-screen kind of training, you'll be writing down topic ideas, research notes and more - so get that pen ready.
- Templates + Swipes! I looooove a good template and swipe file, so of course I had to include some. These will help make your pitch work even easier and faster!
- Audio Files of the Training. I love to peep on the slides myself, but I know many people prefer to listen in while they're on the go - I've included the audio files to do just that if you prefer.
- My Personal Pitching Strategy. People are often shocked to hear that I only pitch myself to podcasts 1 day/quarter and yet I still average appearances on 2 podcasts/month. Learn how I do it!
- Total Value: $435
No more struggling. No more worrying. No more wasting time.
BONUS
Master Your Media Bio
When it comes to pitching yourself to podcasts you only have a few precious seconds to grab the attention of the host. One way to put yourself ahead of the pack is to have a 100-150 Media Bio that quickly spells out who you are, and why you are the right person to talk on this subject.
This quick video training on Media Bios will explain what exactly they are and how to write yours.
The training also includes a downloadable worksheet and swipe files (booyah!).
($147 value)
BONUS
Easy-Peasy Pitch Tracker
I'm all about efficiency (see above), so when I say I'm going to make your pitching process easier I mean it.
I will share my easy-to-use Google Sheet to help you stay on top of who you've already pitched and where you are in the process. This is exactly the same type of file that me and my team use - no fancy equipment needed!
This bonus includes a quick video training on how to use the Google Sheet, and a link to copy my Google Sheet for your own use.
($47 value)
BONUS
DM Infographic How-To
We do a lot of follow-up in the DMs on Instagram, and find it to be a super-impactful way to get in front of hosts (we'll even get into this in the Podcast Pitching 101 training you will have access to).
This bonus included multiple super-helpful Canva templates, video explanations and real-life examples so you - or a member of your team - can create your own in no time!
($147 value)
Some things you might be wondering right now...
Does guesting on podcasts really work? Like, is it actually effective?
Many of us have a favorite podcast (or 2, 3, 7 <--the average per week) that we enjoy on the regular - do you trust that host and what they have to say? Who they bring on their show? For most people, according to research, the answer is yes. So think of the instant authority you will build with an audience when you show up on their fave show.
Why podcasts though? What makes them so special?
Point blank: Podcasts audiences are engaged. Over 70% of listeners download a podcast to learn something new... which is exactly what you're there to help with!
As an added boost for guests, 94% of podcast users are active on at least one social media channel, meaning the opportunity to gain new followers is HUGE.
Shouldn't I try to get mentioned on TV or in magazines?
Here's the thing about mentions in traditional media outlets like TV, radio and magazines (and trust me, I've been in the PR game for over 15 years)... they are great for building credibility, but they DO NOT drive many potential customers to your list. There's rarely a distinct call-to-action, nor do people get to actually know you.
On top of that, your odds of getting featured in a magazine are pretty slim (most only put out 12 a year, after all!), but the opportunity to get on a podcast is virtually endless.
Source: Small Biz Genius
HAVE WE MET?
I'm Christina.
Like so many of you, when I launched my first online program, I did exactly what all the "marketing gurus" told me to do... I completely ditched publicity work (even thought that's what I taught *facepalm*), and put all my eggs in the ads budget.
Suffice to say, it didn't go great.
So the next time I launched I did it my way... and it made all the difference.
I landed myself on multiple podcasts in my niche, and drove organic leads - and sales - without spending a dime.
Now I've made it my mission to help entrepreneurs like me get out of the "ads money pit" and onto podcasts.
We can do this.
Check out some of the amazing podcasts my clients & I have been booked on recently:
